All posts by MWS

Personal Branding is Key to MBA Application Success: Ex-Harvard Admission Officer

Do you want to know the secret for standing off the crowd for successful admission into the B-school of your dreams? As per an ex-Harvard admission officer, the key to this success lies in personal branding.

Humans have the habit of categorizing things into usually two groups. This happens autonomously almost unconsciously in our minds. But with the right personal branding this common habit of admission officers can be tackled with. As they often tend to pile students into two categories – the ones they want and the ones they do not want.

Understanding personal branding:

 

While the concept of branding is easy to understand in business as it is the way to properly summarize what a company does and how it wants to represent itself. For instance, when you think of Apple you immediately think of phones that are high quality, high end in pricing, graphical details of their phones and computers and the ease of use. And when you think of Nike you immediately think of sport shoes and other sporty apparel for everyday wear. Continue reading –>

Do Not Read Your Essay Assignments Like a Zombie

After spending 18 years giving routine exams and now currently working at a firm that writes academic assignments for students we now know that reading the instructions is highly important.

I learnt from my mistake when I misread the easiest math problem on my high school final exams which cost me all of 5 marks (I was 5 shy of the perfect score). Not to brag, but reading the instructions well comes mandatorily with every kind of problem, be it assembling furniture or even setting up your TV to play cable (who knew you had to press the source button 4 times?) the manual of course.

So, you know that reading the instructions is crucial when writing an academic paper. Turns out that when the teacher says “you must evaluate the literary significance of a certain journal article, he means business. Continue reading –>

A Few Transition Words Every Essay Writer Must Know

Transition it is the passage from one stage to another stage or from one place to another. This is what is suggested by Merriam Webster’s Dictionary, but that has been around for roughly around 184 years. So, let us try and amend it a little bit with this definition – transition is the passage from one stage, state, place or idea to another. Because when we write essays that is what we do. When we write essays we transit from one idea to another which is usually related one particular subject. This takes place from section to section, paragraph to paragraph and sentence to sentence. This is done to transit from one idea to another. So, on a micro scale one must use transition words.

Why do we think transition words for essays are important?

We believe transition words are oh-so-important because when you move from one idea to another you need to meld ideas into a cohesive bunch. In the absence of transition words it becomes difficult to maintain directions. But overuse or misuse of these words can also lead to a mess of redundancy clunked with too much of transitional madness. Continue reading –>